An Annotated Transcript of the
William M. Gaines Memorial Service
Friday, June 5, 1992

By John Robert Tebbel

William M. Gaines went to bed Tuesday night, the Second of June, 1992, and never got up again. He founded Mad Magazine and so belongs to that small company of Americans, along with Hefner and Steinhem and Felker and Glaser, who, after World War II and in the face of King Broadcasting, made magazines that changed our lives and our thoughts and our culture.

Mad is our national humor magazine, by default, as befits comedy. We outgrow it, but we never forget it. Gaines never put out more than eight issues a year and he never broke a sweat. → Read more

Notes:

1) Publisher, and longtime friend and associate of Gaines. Currently president of Barricade Books.

2 ) The eighth floor auditorium of the Time & Life Building. A sleek redesign by Lewis Davis of Davis, Brody & Associates was completed in 1982. → Read more

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